Real estate is a great business to be involved with, simply because of the guaranteed supply and demand. Demand for land is always going to be high, because the supply will always be limited. But you also have to know how to develop that land, if you want to turn this into a business. That's what people like Andrew Heiberger make a living doing.
Through his Buttonwood Development, Andrew has bought and completely remade hundreds of properties. All because he knows how to maximize the potential of any given building, to increase value and guarantee a sale at the best market prices.
There are two proven factors to this type of strategy:
Dressing up a property.
This is of paramount importance, because the most ideal way to maximize an investment is to find a way to buy low and sell high. Most typically that refers to finding a cheaper building. Something more simple, but that can be dressed up in a way that the property is much more attractive. The more unique and complex buildings will always sell for higher, but they're going to cost more to purchase too.
Utilizing designers instead of architects.
Again, in the same vein, you want to utilize the cheaper opportunity to maximize the overall profit potential. In this case, it's going to mean going with a designer instead of an architect. While yes, an architect will be able to transform the entire building, or create additions and make the property worth a lot more, it's also going to cost a lot.
However, designers are experts at working with what's currently available. Working with the design of the building, and ensuring that the property looks as aesthetically pleasing as possible. That can be a massive factor for price, but also doesn't cost too much in terms of performing work on the property.